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don't algorithm me

Did you know ...

It's not about you ...

It's not about you ...

 al·​go·​rithm | \ ˈal-gə-ˌri-t͟həm  

 Algorithms form the core of any computer program or software.

The internet runs on algorithms - they offer the computers the series of instructions to tackle every task that comes their way. In summary, an algorithm is a step-by-step procedure or a set of rules that a computer is to follow to tackle a 

 al·​go·​rithm | \ ˈal-gə-ˌri-t͟həm  

 Algorithms form the core of any computer program or software.

The internet runs on algorithms - they offer the computers the series of instructions to tackle every task that comes their way. In summary, an algorithm is a step-by-step procedure or a set of rules that a computer is to follow to tackle a given task. All online searching is accomplished through them. Email knows where to go thanks to algorithms. Smartphone apps are nothing but algorithms. Computer and video games are algorithmic storytelling. Online dating and book-recommendation and travel websites would not function without algorithms. GPS mapping systems get people from point A to point B via algorithms. Artificial intelligence (AI) is naught but algorithms. The material people see on social media is brought to them by algorithms. In fact, everything people see and do on the web is a product of algorithms.  


It's not about you ...

It's not about you ...

It's not about you ...

Algorithms are, by definition, impersonal and based on gross data and generalized assumptions. 


We all have radically divergent sets of values, political, religious, etc  and, algorithms (even those based on sound data) are always rooted in the value systems of their creators who are a non-representative subset of the population,

Why does it matter ...

It's not about you ...

Why does it matter ...

Algorithms have the capability to shape individuals’ decisions without them even knowing it. This gives those who have control of the algorithms an unfair position of power and a vast opening of opportunity – economic, political and otherwise.  The controllers are social media moguls and the movers of global capital.


“You are being manipul

Algorithms have the capability to shape individuals’ decisions without them even knowing it. This gives those who have control of the algorithms an unfair position of power and a vast opening of opportunity – economic, political and otherwise.  The controllers are social media moguls and the movers of global capital.


“You are being manipulated by the algorithm in ways you don’t realize,”  

Elon Musk

“Weapons of Math Destruction.” 

Cathy O’Neil 



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don't algorithm me

The algorithms that orchestrate our ads are starting to orchestrate our lives. 

E Pariser

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